Monday 22 February 2010

Main Product And Ancillary

Q.How Effective is the combination of your main product and ancillary texts?
Poster
A film poster is a product that has one pearpuse and perpuse only and that is to be used as advertisement for a film, and that is exactly what my dose advertises. A Movie Poster is constructed in several ways varying from film to film and regarding its genre, with varies shapes and sizes, be it square or rectangular, content and country of production of the poster. Most likely to contain an eye-catching image like the one or two I have in mine and some form of text, and this text usually contains the film title in big large lettering suiting it theme and often the names of the main actors. It may also include more often than not a tag line that gives a hint of induction to what you should expect, the name of the director, names of characters, the release date, stuff like that. Movie posters are displayed and are used as promotional packaging widely in and out of cinamas,newspapers and magazines, also elsewhere be it in phoneboths,in the street or in shops and mostly on websites, DVD and video-packaging, flyers. Many of the movie posters that I have looked at have used a plain image to which they would manipulate in lighting, exposure and development in a artistic interpretations of a scene or even the theme of the movie it self, represented in a number of different way's and attractive, most appealing styles possible. Movie posters are produced in a large number of sizes depending the advertisements teaser poster however is an early and even less informative promotional film poster, containing only a simple yet basic image without revealing too much information such as the plot, theme, and characters and yet still manages to pick your attention of this. The purpose of this is for us the audience to take the bait and get caught in the fish hook that pulls use towards the need to know more, curiosity of awareness and all that. A tagline may be included however even in a teaser poster, most of the time anyway depending weather it has been issued in advance before production.

In combination my main product and ancillary tasks being the magazine and poster as a whole promotional package I think is well composed and complementary to one another with my trailer and that of the work well together in that they all central around the main character of the story and are constucter in the manner in which suffitatly suits the horror genera and connects with the audience expectations on almost every level according to both the feedback and pre-research done at the begging of production planning, for the information on what people want and expect to see from a horror genera such as “Happy Birthday”, as packaging promotional product my poster, magazine cover and trailer all do there job in informing the audience of the story in which the product is based on, reviling as little as possible in the process so as to keep them interested and waiting fro the release of not only the product but also the individual timing of return for the monster, like in “Halloween” or 666.
The poster itself had certain points that need to be met in order to accomplish it it’s goal successfully, one of them being the meeting of conventions that is presented in all existing horror poster or you could just say poster in general that contain, for example a tagline that unforgettable and easily associated to the Final Product, an establishment of the theme in the Trailer and the subjective central character in the this case being “ Saphi ”. Though through out the trailer the character rarely ever engages with audience the central character dose and not just in the trailer but in the poster and magazine cover also where she is cripple staring straight at you and keeping at all time’s her eyes directly into yours giving a feeling as if she can see straight into your soul, being the subjective central character she is the only one of us that the audience is allowed connect with, even though the inter titles a done in third person, a lot like a nursery rimgh to go with the background music, that also keeps in pace with the transience the main character has from the magazine cover, then poster and finely trailer where you see just how truly and dangersly dark this little girl is and how what you see is just the tip of the iceberg with her an that there is a lot to come, building so much suspense fro the audience aging with such a little thing as the expression captured in a image adding to the phrase “a picture has a thousand meanings” depending on what your looking for.

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